6 Best Women's Swimsuit Brands You Need for Summer 2025
Summer is here! Longer days, bluer skies, and sandy getaways are just around the corner. But before you make your way to the beach, there’s one essential item to cross off your list: the perfect swimsuit.
Finding that just-right piece isn’t always easy. With so many styles, colors, fits, and fabrics to choose from, it’s easy to feel a little confused before you even start browsing.
That’s where we come in. JMP The Label is a designer swimwear and apparel brand focused on celebrating natural beauty, confidence, and great design. Our pieces are trend-forward, crafted with premium fabrics, and made to help you feel your absolute best.
To make your summer shopping even easier, we’ve rounded up the top swimsuit trends of 2025 and how to wear them. Let’s help you find your next beachside obsession.
Best Women's Swimsuit Brand: JMP The Label
JMP The Label brand is the first place for swimwear and other beachwear essentials.
We focus on a variety of styles and designs of swimwear, suitable for all body types, shapes, and sizes.
Our ethos, “Every body is a bikini body,” has defined our production lines. We offer a range of up-to-date designs featuring the latest and best swimsuit trends, including empire waists, wrap styles, and crochet.
Why Choose JMP The Label Brand for Women's Swimsuits?
We have long been a trusted and reliable brand that has a few core values.
- . INCLUSIVE FOR EVERYBODY: We believe everyone deserves to feel amazing in a swimsuit, no matter their size, shape, or skin tone. Our designs range up to 3XL, with a variety of colors, prints, and patterns so that everyone can find their perfect fit.
- DESIGNED FOR CONFIDENCE: We know that many women are on a path to gaining body confidence, and our swimsuits are here to help. Whether you prefer a modest look or something bold, our designs are made to flatter your natural shape and make you feel beautiful.
- SUSTAINABLE AND ECOFRIENDLY: We use 80% recycled nylon and 20% Spandex, making them more durable while protecting the environment. With JMP The Label, you can look good and feel good about your choices.
- A WIDE VARIETY OF STYLES: Our collection is as diverse as our customers. Whether you love a classic one-piece, trendy cut-outs, or stylish bikinis, we’ve got something for you. Every swimsuit is designed to help you express your unique personality and style.
- MORE THAN JUST SWIMWEAR: We offer a range of accessories and essentials to help you effortlessly style your beach or poolside look. From cover-ups to statement pieces, we’ve got everything you need to complete your outfit.
- EASY SIZING AND FITTING: Our detailed sizing guide makes it simple to find your perfect size. From XS to 3XL, we’re committed to offering a comfortable and flattering fit.
- HASSLE-FREE RETURNS: We stand by our products, but if something doesn’t work out, our return policy allows for full refunds on unworn bikinis and clothing within 21 days.
Reviews don’t lie, and here are some from our customers:
@kaybooboo99 - "Your cabo bathing suit is literally the best!! the stretch is amazing!"
@kellyketcham_ - "I must say this is amazing! I wore your suits while pregnant last year. I never felt more beautiful and comfortable."
@westcoastamazon – "All the designs are classics and versatile."
@kaylawaronker - "It's the only swimwear I wear and feel confident and beautiful in! I am so lucky JMP exists."
Best Women's JMP The Label Swimsuits For Summer 2025
While we stock a variety of swimsuit designs that cover all occasions and sizes, here are some of our most popular collections.
1. Crochet swimsuit
All crochet swimwear is designed with nylon and spandex, which ensures it stretches appropriately and clings to all your curves, both in and out of the water.
They are also durable, comfortable, and can withstand prolonged exposure to chlorine and saltwater. They are made with love and string stitches, so you don't have to worry about exposure or holes.
NOTE:
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There's a standard free shipping for domestic orders above $200.
2. Two-piece sets
These two-piece sets include bikinis, bandeau tops, crop tops, bikini tops, skirts, shorts, and many other items.
With various designs, including strapless, cutout, and bandeau, as well as different colors and styles, you’ll find something that works for you.
QUICK NOTE:
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All these sets match, but they are sold separately as tops and bottoms, which means you can mix and match depending on your comfort.
3. One-piece swimsuits
If you like regular one-piece suits, we have an extensive range in various styles. There are regular designs, cut-out designs, strapless designs, and many more.
These one-piece swimsuits also come in different sizes, colors, and patterns. Like the two-piece, some one-piece swimsuits are reversible, giving you two swimsuits for the price of one.
How to Shop Online for the Perfect Swimsuit
Our online swimsuit store is easy to navigate, with various collections well-categorized by factors such as size, color, material, and body type.
However, there are several things you need to look out for when choosing the perfect bathing suits for women. Here are all the factors you need to look out for:
1. Proper sizing and fit
Regardless of the material, a swimsuit should fit you just fine. It should not be too tight to avoid chafing and discomfort or too loose that it sags, especially at the bottom.
It should give you the perfect support, especially if you have a more voluptuous body shape.
2. Material
When choosing swimwear, consider the material it is made from. If you plan to swim a lot, you'll need a material resistant to chlorine and saltwater.
The material must also be stretchy without sagging and have reinforced or double seams. Water is much denser than air and can damage swimwear.
3. Investment pieces vs. trend-focused purchases
Many investment pieces focus more on functionality and longevity and may not be as visually appealing or aesthetically pleasing as trendy pieces.
One way to bridge this gap is to find pieces that complement your body type while still being functional and stylish.
You can also get investment pieces for longevity and regular swimming, as well as trend-focused pieces for short- and mid-term style.
Styling Your New Swimwear
After getting your dream swimsuit, the next step is styling it with accessories. It all depends on what activities you’re into.
SUNGLASSES: If you want to sunbathe, meet some friends, have a few drinks, and look beautiful, you can wear floral swimsuits paired with aura sunglasses.
Hats: Another way to style your swimwear is with a hat. A straw, dune, or oasis hat, as well as many others, will give your outfit a look of elegance and formality.
COVER-UPS: For evening parties, you can pair a hat with your crochet swimwear and a sarong as a cover-up. Sarongs are versatile pieces that are also excellent for weather changes when it might get chilly.
JEWELRY: A body chain is a great complement if you stick to a two-piece. Wearing it around the waist will accentuate your figure.
Final Thoughts
A good women’s swimsuit brand prioritizes durability, comfort, and flattering designs.
At JMP The Label, we take great pride in accomplishing this and are delighted to hear from our thousands of satisfied customers.
Check out our extensive range of top-quality swimwear here or follow JMPthelabel on social media for more beachwear inspiration!
FAQs
1. Are crochet bathing suits practical for swimming?
Our Cozumel, Esenada, Pita Mita tops, and other signature crochet swimwear are water-friendly and will not sag. The 85% nylon and 15% Spandex material makes them soft and breathable. They will also stretch and fit snugly to your body, whether wet or dry.
2. How much should I invest in high-quality women's swimwear?
Getting quality swimwear that lasts the entire summer and many summers to come is essential. How much you spend depends on your budget and preference. Our swimwear ranges from $60 to $260 in a range of high-quality styles, fabrics, and designs.
3. Which 2025 swimwear trends have staying power?
While fashion trends are unpredictable, one of the consistent 2025 swimwear trends is crochet bikinis. Crochet bikinis have just started making a wave in swimwear, and they are rapidly spreading to one-piece swimsuits.
Another is cut-out bikinis. For most people, summer is a time to let loose and have fun, and showing off some skin is something they feel comfortable doing.
